NTU-BIC and SMEDA arranged One day training on “Marketing and Selling Strategies for Startups” for startups, potential entrepreneurs and faculty members.
The trainer, Muhammad Awais Khan and discussed the content including sales vs marketing, know your customer (KYC), crafting a compelling value proposition, startup marketing plan, selling strategies for startups, Integrity, ethics and leadership at workplace for sales teams, customer deals (CS), and digital marketing.